
Premium Instant Coffee
Real coffee. Ready instantly.
You know how instant coffee has always been...well....pretty rubbish.
We say No More.
Our Premium Instant Coffee delivers rich, smooth, well-rounded flavour—crafted for moments when convenience shouldn’t mean compromise. This isn't just any old instant we whipped off the shelf - this was months of testing and iterating on your behalf. Because no longer will we accept mediocrity in out convenient coffee!
Tasting Profile:
- Flavour: Rich and well-rounded with subtle sweetness
- Intensity: 4 / 6 — balanced strength for everyday drinking
- Mouthfeel: Smooth, clean, and satisfying
Best Brewed With:
Hot water or milk. Excellent iced.
Best Served With:
A friend and the latest goss.

Coffee with Purpose. Finally.
We believe that every choice we make matters — especially the ones we make without thinking. The cup of coffee you brew each morning isn’t just a habit. It’s an opportunity. An act of alignment. A chance to take something ordinary and make it extraordinary. When half our profits fund the most effective charities on earth, that coffee becomes more than a ritual — it becomes a force for good.
This will depend on how buzzy you like your brew, but you can go by the below guide for a general overview:
1kg = 60 cups (2 shots) or 120 cups (1 shot)
500g = 30 cups (2 shots) or 60 cups (1 shot).
250g = 15 cups (2 shots) or 30 cups (1 shot)
Super easy to calculate! Take a look at the previous FAQ (How Long Will a Bag of Coffee Last) to figure out how many cups you'll get out of your preferred bag size.
Ahhhh, you've hit on one of the very reasons Rebel Brew came into existence - our hatred of stale coffee!
All (yes, instant included) of our coffee is shipped within 4 days of roasting - meaning you receive it on day 5-7. Aka, the perfect time to start brewing.
